Best artist collaborations in 2024 🏆
Anthem Collab
THE most effective shortcut to growing your music success. Period.
Read this entire page before pitching your collab!
Why collaborate?
There's a reason why you see the biggest artists in the world across all genres (Ed Sheeran, Justin Bieber, Elevation Worship & Maverick City Music, Dan + Shay, Charlie Puth, etc.) constantly collaborating and featuring other established artists, and that's because 'long lasting cross promotions' (aka collabs) are the easiest and fastest way for artists to share each other's audiences and grow their fanbases! Collaborations with established artists in your genre are THE most advanced and effective form of music marketing. Period. Especially when it comes to Spotify.
Anthem Collab Benefits:
1) Free Marketing Included: Your collab release includes a free LAUNCH ($400 value) + indefinite ArtistPool playlist marketing ($1k per year value) across the full TAC Playlist Network (over 300k+ playlist followers).
2) Audience Collaborations: Your worship collab will be released as a Primary Collaboration with one of our ideal Anthem artist brands.
3) Digital Streaming platforms: Our team gets the song placed in 479 stores + Spotify Discovery Mode via our Anthem Distribution.
4) Additional Revenue Streams: We have partnered with a couple top-tier Publishing companies to open up every revenue stream possible for our collaborations, which ensures all publishing/songwriting revenue is collected and distributed.
MEANING, this is a wildy effective marketing strategy to grow your ideal audience and artist reputation across ALL platforms nonstop, 24/7, without committing to a long-term artist deal with a record label.
Requirements:
1) You must be an artist enrolled in a yearly Anthem Silver or Anthem Gold marketing plan (we do occasionally make exceptions for the right artists!) and you must have the right sound and brand to qualifiy for a specific artist collab.
2) You must have a song/idea in the works that you can send us for consideration/approval (covers or originals). You can even send us a song in its very early stages (like a voice memo or rough mix).
3) Our team is only looking to collaborate with artists/bands who are serious and passionate about their music and careers, and fit our ideal style/genre perfectly. Artists who already have successful platforms will def be prioritized. We usually look to see that you're already a released artist with a decent platform built up, and that your other music is of the highest quality for your genre.
REMINDER: this is a PITCH for a collab, not a guaranteed collab. Some songs get accepted, many do not, so keep that in mind when submitting!
The process:
1) Select your Anthem Collab Artist below and then read through and submit the pitch form.
2) If approved, you'll receive an email to schedule a zoom call and go over all the fun details relating to contracts and splits, release timeline, marketing strategies, and anything else relevant. If you are not approved, you will receive an email regarding the non-approval.
3) Once approved and in agreement, LET THE FUN BEGIN. 🎉
4) Once complete, the song will be released through our in-house label distribution 'Anthem Distribution' and you will be automatically paid out monthly via your free distribution account.
What's an Anthem Collab?
Anthem Collabs are one-off project label deals in which TAC helps grow your artist brand with genre-relevant artist collaborations. We often do anywhere from 1-10 songs minimum for these deals, but we occasionally can do less if we love the song and artist, or if it's for one of our newer brands.
Splits: Subject to change depending on the artist!
Royalty Split Options: (subject to updates)
1) Splits will depend on the artist brand you are collab'ing with. Some deals are 50/50, some are 75/25, some are 85/15.
2) TAC takes a higher % of splits when we front any of the capital
FYI, most covers only involve master royalties and splits, while original songs require master AND publishing splits.
Ownership:
Note: TAC must own 100% the masters and publishing and control distribution and publishing admin outright, for a couple reasons.
1) These songs are under our personal brands and artists which are being leveraged to grow the featured artist's platform and the song revenue.
2) We need to own 100% so we can make deals with other companies and platforms to generate more revenue for the songs, and we must be able to guarantee to those partnerships that we control 100% of the song rights. This is a non-negotiable.
Artist is guaranteed their splits via our in-house distribution.
Pricing/Expenses:
Depends which artist you collaborate with and what the deal is!
TAC approval is required in every aspect of this collaboration, so the higher the quality up front, the less changes on the backend. We may also recommend our go-to producers/mixing engineers/mastering engineers if needed, as well as videographers.
NOTE: We are only looking for the highest quality music in terms of lyrics, vocal performance, and production, so only submit for this if you truly believe in your project and sound, because not every submission will be approved.
Select your collab below:
Reminder: If you don't qualify for one, you may qualify for another!
Anthem Worship + Mass Anthem
Genres: Worship
Spotify Profile (AW)
Spotify Profile (MA)
Note: Due to high release volume and demand, it is very difficult to secure an anthem collab with Anthem Worship and Mass Anthem, and only the very best and most ideal songs will qualify (we are very picky on this). If you don't qualify to collab with AW and MA, you may qualify to collab with one of our newer worship brands we're launching (and the earliest artists always get the biggest long-term reward in growth, FYI).
Benefits:
1) Audience Collaborations: Your worship collab will be released as a triple primary collaboration across Anthem Worship, your personal artist brand, and Mass Anthem's full audience across all of their platforms.
Mass Anthem's reach includes:
- 2.5M+ monthly Spotify listeners, 50k+ Spotify followers (growing at 100+ per day), MA is on over 300k+ user playlists (growing at 1k+ per day), MA has generated over 200M+ lifetime Spotify streams
- 160k+ FB followers (for sharing your music/performance video!) Check out past video results HERE
- 11.4k+ YT followers (for sharing your music/performance video!)
- Established audiences across other platforms such as Apple Music/Amazon Music/etc.
Anthem Worship's reach includes:
- over 300k monthly Spotify listeners, 5k+ Spotify followers (growing at 50-100+ per day)
2) Editorials: Past and current CCM/Worship Editorial spots landed include: Worship Now, Be Lifted, Praise and Worship, Merry & Bright, Christmas Spirit, Christmas Worship, New Music Friday Christian, Novedades Cristianes, Exitos Cristianos, Christian Dance Party, Love Jesus Love Coffee, Sunday Funday. Mass Anthem has also landed huge editorials outside of CCM/Worship, which include: Happy Hits, Wake Up Happy, Hits UP, Rejoice For Summer, and Pop Right Now.
3) Tour Opportunities: Worship collab artists with multiple collabs automatically get considered for tour opportunities with Anthem Worship.
4) Additional Revenue Streams: Integrity Publishing admin deal for originals + MultiTracks, CCLI, etc.
5) Includes long-term TAC marketing
Splits: 75/25 (TAC 75, Artist 25), 50/50/ Publishing, TAC fronts production costs and recoups expenses before splits are made
Non-Christian Genres
Anthem Worship Español
Genre: Spanish Worship
Spotify Profile
Benefits:
1) Audience Collaborations: Your worship collab will be released as a primary collaboration across Anthem Worship Español + your personal artist brand.
Anthem Worship Español's reach includes:
- over 50k monthly Spotify listeners, 1k+ Spotify followers
2) Editorials: Past and current CCM/Worship Editorial spots landed include: Novedades Cristianes, Exitos Cristianos
3) Additional Revenue Streams: Integrity Publishing deal for these songs + MultiTracks, CCLI, etc.
4) Discounted Translations: Want to translate an English song of yours to Spanish for this collab? We've got you covered with Anthem Translate.
5) Includes long-term TAC marketing
Splits: 75/25 (TAC 75, Artist 25), 50/50/ Publishing, TAC fronts production costs and recoups expenses before splits are made
Words Fall Short
Genre: Christian Instrumental
Spotify Profile
Benefits:
1) Audience Collaborations: Your worship collab will be released as a primary collaboration across Words Fall Short + your personal artist brand.
Words Fall Short's reach includes:
- over 25k+ monthly Spotify listeners, 100 Spotify followers (this is a brand new artist brand)
2) Additional Revenue Streams: Integrity Publishing deal for these songs + sheet music partnerships, etc.
3) Includes long-term TAC marketing
Splits: 50/50 master and pub, Artist covers all production costs
BIBLOFI
Genre: Christian Lofi (instrumentals + singing tracks)
Spotify Profile
Benefits:
1) Audience Collaborations: Your worship collab will be released as a primary collaboration across BIBLOFI + your personal artist brand.
Words Fall Short's reach includes:
- over 50k monthly Spotify listeners, 1k+ Spotify followers (this is a brand new artist brand)
2) Additional Revenue Streams: Integrity Publishing deal for these songs + MultiTracks, CCLI, sheet music partnerships, etc.
3) Includes long-term TAC marketing
Splits: 50/50 master and pub, Artist covers all production costs
Indie Christian
Genre: Indie Christian, Indie Worship
Benefits:
1) Audience Collaborations: Your worship collab will be released as a primary collaboration across our brand new Indie Christian brand (name launching soon) + your personal artist brand.
2) Additional Revenue Streams: Integrity Publishing deal for these songs
3) Includes long-term TAC marketing
Lofi Zoo
Genre: All non-Christian Lofi
Spotify Profile
Benefits:
1) Audience Collaborations: Your worship collab will be released as a primary collaboration across Lofi Zoo + your personal artist brand.
2) Additional Revenue Streams: Publishing deal for these songs
3) Includes long-term TAC marketing
